THE JACQUELINE BRAND
PRESS NOTES | OCTOBER 2026

At a glance

The Jacqueline Brand brings crypto and the wider financial markets into focus, with a simple purpose: to help people understand their money and the life they want it to support.

Name

The Jacqueline Brand Written in full on first mention. TJB may follow.

Founder

Jacqueline

What it is

Financial education and lifestyle publication

Based

London, United Kingdom Written for an international readership.

Subjects

Crypto, wider markets and lifestyle

Tagline

Know more. Own more. Be more.

Website

thejacquelinebrand.com

Instagram

@thejacquelinebrand

What makes TJB distinctive

Crypto in context

A specialist focus on crypto, connected to the wider forces that shape money and markets.

A human perspective

Jacqueline’s experience and personal voice make room for honest questions and independent thinking.

A whole life view

Financial knowledge connects with time, wellbeing, independence and the life you want to build.

About the brand

Ready to use descriptions in three lengths. Choose the version that fits your coverage.

One line

The Jacqueline Brand is a British financial education and lifestyle publication with a specialist focus on crypto, connecting clearer market understanding with the life people want to build.

Short paragraph

Founded by Jacqueline in London, The Jacqueline Brand makes crypto and the wider financial markets easier to understand. Through publications, structured learning and private membership, it helps readers build knowledge, ask better questions and develop their own judgement. Its perspective connects financial ambition with the reasons behind it: time, wellbeing, independence and a life that fits.

Full boilerplate

The Jacqueline Brand is a British financial education and lifestyle publication founded by Jacqueline. Its specialist focus is crypto, explored alongside stocks, ETFs, precious metals, property, venture capital, foreign exchange and emerging markets. Based in London and written for an international readership, it connects financial understanding with living well, health and fitness, food and faith. Its work spans free articles, news and event reviews; The Intelligence Forecast, a paid monthly publication; Crypto Investing: The Foundations Manual; Crypto Investing: The Advanced Manual; The Jacqueline Brand Development Programme; and The Jacqueline Brand: Inner Circle. Across these experiences, the emphasis is on understanding context, asking stronger questions and developing independent judgement. Content is provided for education and information, not personalised financial advice. Know more. Own more. Be more.

The founder

Jacqueline

Founder, The Jacqueline Brand

Short biography

Jacqueline is the founder of The Jacqueline Brand, a financial education and lifestyle publication based in London, with a specialist focus on crypto. Raised in Croydon, she spent her corporate career in people and human resources roles across banking, investment banking and insurance, progressing into leadership before building a brand dedicated to making financial knowledge more accessible.

Full biography

Jacqueline is the founder of The Jacqueline Brand. Raised in Croydon, London, she built a long career in people and human resources across banking, investment banking and insurance, including senior leadership roles. She holds a degree in Business and Human Resources and a master’s in Personnel and Development. Her experience of building a successful corporate career, then questioning whether that life still fitted, shaped the brand’s purpose: to make finance and investing easier to understand and connect that knowledge with a more intentional life. Her writing combines a personal perspective with education across crypto and the wider financial markets. Faith, wellbeing and the value of time are part of that conversation.

Jacqueline’s perspective gives the publication its personal voice. Her fuller story, in her own words, is on Who Is Jacqueline?

What it covers

The markets, and the life that gives financial ambition its purpose.

Eight financial focus areas

Crypto

Stocks

ETFs

Precious metals

Property

Venture capital

Foreign exchange

Emerging markets

Four lifestyle pillars

Living well Standards over status. Fewer things and better ones.

Health and fitness The body that carries the life.

Food The table, where life actually happens.

Faith How it shapes risk, patience and generosity.

What it publishes

Please use product names exactly as written here.

Articles, News and Events

The free publication. Essays on markets and on living, market news read for what it means, and reviews of finance and lifestyle events.

The Intelligence Forecast

A paid monthly publication exploring market themes, institutional research, economic drivers and purchasing power.

Crypto Investing: The Foundations Manual

Eight modules covering money, markets, cryptoassets, wallets, exchanges, scams, tax principles and investor psychology, designed for beginners.

Crypto Investing: The Advanced Manual

Twelve modules on market structure, valuation, portfolio construction and risk, for readers who have outgrown the basics.

The Jacqueline Brand Development Programme

An eight week personal financial development experience built around eight capabilities, practical application, private reflection and Jacqueline Live.

The Jacqueline Brand: Inner Circle

A private financial intelligence membership bringing together Jacqueline Intelligence, Jacqueline Live, The Deep Dive, member conversation and an Archive.

Everything currently on sale is listed in The Collection.

Stories & interviews

Editorial angles for features, interviews, podcasts and panels. Each can be adapted to your audience.

Why capable people still feel excluded from investing The confidence gap behind unfamiliar language, the sense of a closed door and the feeling that markets are for somebody else.

What to understand before buying crypto The foundations that matter first: what an asset is, how ownership works, custody, security and the risks behind the purchase.

When a successful career stops fitting your life Jacqueline’s journey from people leadership in financial services to building a brand around knowledge, purpose and greater ownership of time.

What financial freedom means beyond the balance How time, wellbeing, family, faith and independence can change the way we think about financial ambition.

How to learn about markets and trust your own judgement Moving from collecting headlines to understanding context, testing assumptions and asking better questions.

What responsible crypto education should look like Explaining risks and uncertainty clearly, making complex ideas accessible and helping readers think for themselves.

Have a particular audience or angle in mind?

Lines you may quote, attributed to The Jacqueline Brand

You were never behind. You were pointed the wrong way.

Money is the instrument. The life is the point.

Knowledge builds confidence, confidence builds wealth.

Notes for editors

Not financial advice The Jacqueline Brand publishes editorial commentary and education. Its purpose is to strengthen readers’ understanding and independent judgement.

The standing disclaimer Editorial commentary for inspiration, not financial or professional advice. Always do your own research.

Who it is for Readers who want to understand crypto and the wider financial markets, develop their own judgement and connect financial choices with the life they want to build.

Names Use the product names in the Publications section when introducing them. TJB may be used after The Jacqueline Brand has been written in full. Short forms such as the Development Programme or Inner Circle may follow the full product name.

Press contact

Interviews, comment, images and review access.
jacqueline@thejacquelinebrand.com
Please include your outlet or programme, the proposed topic and format, and your deadline with its time zone. Email is preferred to telephone.

Company

The Jacqueline Brand Limited 71–75 Shelton Street, Covent Garden, London, WC2H 9JQ

Online

thejacquelinebrand.com Instagram · Contact form

FOUNDER PORTRAIT

File: TJB_Jacqueline_Press_Portrait.jpg
Image credit: The Jacqueline Brand
The portrait is an AI assisted edit of a photograph supplied by Jacqueline.
Please preserve the appearance and proportions when using it in editorial coverage.
